COVID-19 has brought about many challenges for community sporting clubs, particularly in relation to sponsorship agreements and fundraising activities. Local businesses and organisations who provide financial support to clubs, some over a significant number of years are facing challenging times.
Now more than ever clubs have an important role to play to maintain their connection and show that they value the relationship with their sponsors. Without their generosity, clubs may not have enjoyed their past successes and opportunities for growth.
Ways in which clubs can support their sponsors include:
Clubs within the Central Highland region have already been implementing some of the initiatives. Check out Avoca FNC, Ballarat Sebastopol BMX Club, Ballarat Basketball and Bacchus Marsh Soccer Club for some great examples.
Be sure to share what you are doing with the wider community as this will help showcase your club’s values and demonstrate that “we’re in this together”.
The Australian Sports Commission is working with researchers from Federation University to understand the cost to deliver and play community sport. The research includes two surveys, one for local community sports clubs and the other aimed at participants engaged in club sport.
It is Cyber Security Awareness Month, and clubs and athletes are invited to take advantage of online training opportunities. A free eLearning course on cyber safety and security tailored for the sports community is also now available. Access valuable advice on recognising and addressing online abuse, along with guidance on how to report such incidents effectively.